by Rushali 
If you want to get successful in this world, then you need to bring something that is not done before. Because today’s world has become so much innovative and competitive that everyone is bringing something new to offer their customers. Like in the cryptocurrency world, everyone was running behind the blockchain network. Yes, blockchain has solved many issues but still, it has many flaws that are bothering its consumers. Then somebody has gone a step ahead and invented decentralized finance or DeFi, this network has solved many issues that were present in blockchain but it didn’t solve many issues that are very important for people. Then the world was running behind blockchain and decentralized finance.
Most of the cryptocurrencies were based on these technologies only. But the BAT founders have focused on the real issues faced by the traders dealing with cryptocurrencies and invented BAT that solves the problems of data storage, handling, and transaction. In the market there was not a signal player that has focused on digital advertising, gaining momentum and the issues associated therewith.
This article will be focused on the invention of this cryptocurrency only.
Let’s first understand the meaning of BAT.
What is a BAT?
BAT was invented in the year 2015, by an American programmer Brendan Eich who is the founder of Mozilla Browser and JavaScript language. BAT was developed on the Ethereum platform, especially for the brave browser. BAT stands for Basic Attention Token. And the aim of this project is written in the name itself. Its founder has created a javascript programming language and expected to gain the attention of every household. His dream is to make this project reach new heights in the next 10 years. Brendan has decided to change the current online advertising landscape globally. And then on May 31, 2017, BAT’s ICO took place and the company managed to attract $35 million in just half an hour. Today BAT already has more than 5.5 million active monthly users added to its browser called BRAVE since its release. This phenomenal growth’s credit goes to its creators.
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How BAT works?
The world of digital advertising has grown tremendously in past few years. With the growth comes the responsibility of maintaining an equilibrium among advertisers, publishers, and end-users. Today’s youth is more active on social media and have immense knowledge about social networking sites. There is a huge demand for ad-blocking software that is used in computers and mobile phones. With a lot of money and time spent on viewers’ personal data, it has become a humongous task to synchronize the entire functionality of networking and deselecting the unnecessary.
- Advertisers pay tokens to publishers to bring their ads to users.
- Users earn BAT for viewing ads. Attention is monitored in the Brave browser using ML machine learning technology
- Advertisers get good returns as a result of increased levels of accuracy.
These were some of the factors that boost demand for BAT.
Historical price movements
As I mentioned earlier BAT’s ICO was a huge success and the price of the currency was 17 cents. The market capitalization also increased from $35 to $285 million. But the price movement could not sustain and fell to 9 cents and market capitalization to 90 million, this price movement was continued till 2017. Then in December 2017, the price again shoots up to 70 cents and the market capitalization to 700 million. In the year 2019, the price of BAT crossed the historic levels of 90 cents and the market capitalization 900 million.
Future price prediction
Today the price of BAT is $1.80 that is 0.38% down. Experts believe that the price of BAT will reach the level of $5 in the next 6-7 years. As digital media has become the backbone of the economy, the future of BAT looks really promising. At the beginning of 2021, it has already recovered from the pandemic levels.
- BAT Price prediction 2021
In just 3 months this year has already proved that it will be a positive year for the whole cryptocurrency market. By the end of the year, we can expect the levels of $1.90.
- BAT Price prediction 2022
The bull run of the year 2021 will be continued this year as well and we can hope that in the year 2022, the price of BAT will cross the level of $2.
- BAT Price prediction 2023
We will see the level of $2.60 on the upper side and on the downside, we may see the level of $2.15.
- BAT Price prediction 2025
In the next 4-5 years the crypto world will see the mainstream adoption that will fuel a major bull run that will push the price of BAT to the levels of $3.5-$4.
The future of BAT looks promising, with the gaining popularity of digital media. For a long-term basis, it is a great investment option.
Note- This article is written from a personal point of view, and doesn’t guarantee any kind of price movement. We are also not responsible for the profit and loss incurred by you. Invest at your own risk. This article also doesn’t promote any cryptocurrency.
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